You subscribers are much more likely to see your email than your Instagram post. Use Society6 (obvs) for setting up a print-on-demand shop, or put a big ‘HIRE ME’ button on your website that links to a page with details on how to book you. Make work that connects with people while still being yourself. Your goal of earning income from your art can stay the same, but HOW you earn that income should be flexible.As you share your art, notice what resonates, and make more of that. You may start out offering your work as prints, only to discover that people LOVE your work on t-shirts, or want to commission you for wedding invites, so it’s good to be ready to shift your efforts to where you’ll get the best results.You need places for people to discover you, and you need a way for people to follow you once they’ve found you and fallen in love with your work. So let’s look at the two separately: Posting to Facebook and Instagram are the obvious places to share your work and be discovered.
Or build up a side income of $300 a month on Society6?
Be clear about what you want and you’ll already be ahead of most artists.
Creating a mission statement for your art or creative business is one of the most important and perhaps most difficult tasks in developing your business plan.
In a sentence or two you describe why your business exists, what you sell and to whom, and should include a bit of your “secret sauce.” In short, your mission statement is what gets you up in the morning!
Squarespace is a terrific way to set up your own beautiful website.
At the very least it should have a sampling of your best work, a page about you, and a way to get in touch.The following is brought to you by illustrator and artist-educator, Marc Johns.His successful art career isn’t due exclusively to his comedic illustrations and loyal fan-base–he backs his art up with the business know how to succeed in the print-on-demand world and beyond.Lucky for us, he doesn’t keep those secrets to himself. This Society6 artist has some things worth jotting down.Let me start by saying this: there is no one-size-fits-all business plan for artists.Many companies have a formal mission statement which they use to guide their overall actions.For other companies their mission statement may be informal and for far too many companies they don’t have a mission statement at all – probably not a great choice!Goals will help you define what you need to focus on.Write them down on a piece of paper and put it somewhere you’ll see every day.Every artist’s work is different, every situation is different.But the goal is the same: to earn income from your work.
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