The digital landscape is the new ‘word of mouth’ so be sure to take advantage of it! Secure partnerships Event planning involves various aspects required to present a single event where you can’t possibly prepare and execute everything yourself.
Through networking opportunities, you will be able to make connections and attain partnerships with catering companies, staging equipment providers, photographers and florists.
Will you set specific rates depending on the type of function or number of people that must be catered?
Perhaps the rate is different per customer and conducted during the consultation?
Through online institutions such as Upskilled, attain the certificates and qualifications required through online courses tailored to event management and business.
Since you can access the Upskilled course content online, you have the flexibility to study anytime and anywhere and around your own personal and work schedule! Target your customers When developing your business, you will need to consider who are your target customers. Create customer profiles for each of customer segments that will be most likely using your service.
This includes costs such as advertising, legal fees, insurance and employee wages are just some of the various expenses that need to be taken into account.
An effective way of acquiring funding is by taking out a business loan to assist you with financing your business.
Your pricing can help determine your marketing strategy where undercutting the prices allows you attain sales from low budget customers or alternatively you can opt for the luxurious and high-quality market.
Regardless of your experience in event planning, it’s not too late to start preparing yourself to start your new business!