That’s part of the reason why I shared the results of Joost’s report with you a couple of months ago – to get myself into gear and really figure out how to make the right changes. I had actually used the Thesis theme for SPI in the past back in late 2008 on a recommendation from someone in my mastermind group.
It was one of the premium themes that I had purchased and mentioned earlier, and it seemed to worked great.
Look up “copywriting” and you’ll see Brian Clark’s sitting in the #2 position.
My header structure is structured properly now, and the site is SEO-optimized, but I wasn’t expecting to see any movement in the search engines because of it.
In What Else is Wrong With the SPI Blog – SEO Mistakes, I mention that in a paid SEO audit from Joost De Valk of Yoast.com, he reported that the SEO of my site was terrible.
There were problems with the heading structures, incompatibilities with some of the plugins, slow page load time (again), among other issues. Lead By Example I talk a lot about site improvements and SEO and it would be hypocritical of me not to have a well optimized, fast loading website myself.
I’ve been getting a lot of emails asking me about my switch to the Thesis theme for the SPI blog. 🙂 Even before I wrote my very first post for The Smart Passive Income Blog, it was really important to me that I sported a high-quality Word Press theme.
The design of a blog, both on the front end (what people see), and the backend (what the search engines see), play a huge role in the success of a blog.
The article written in August of 2010, Speeding Up Smart Passive Income, illustrated that SPI had an inferior load time of 13.419 seconds.
I can tie both of my shoes in less than 13.419 seconds.